Celebrating National Pay it Forward Day

This post contains affiliate links. We may earn compensation when you click on the links at no additional cost to you.

This is a sponsored post written by me on behalf of DoubleTree by Hilton. All opinions are 100% mine.

As a family we are big into paying it forward.

I remember learning early in life that even small kind acts can really impact someone’s day. A teacher I had in high school told us a story about someone who was having a really bad day and was feeling very sad… and then a stranger held the door for her and wished her a better day and she said that it changed their life right there in the moment. It wasn’t something expensive or that took tons of time to create, it was a random little act of kindness that had a huge impact. Now these little acts of kindness have completely changed how we view strangers. After me telling my daughters this same story, we now look for ways to help others. We add money to expired parking meters. We buy police officers their coffees and we definitely hold doors open for everyone we can. We hope that our little acts of kindness have a big impact… and that the recipient will pass it forward! We don’t just do random acts of kindness at home, we do it wherever we are and it is especially fun to do it in places that we haven’t been before in new ways.


DoubleTree by Hilton feels the same way and has started a Nice Travels movement.

They are driving random acts of kindness to prove that “niceness” is contagious. I love this because kindness really does spread! Doing something kind and leaving a positive impression has a ripple effect – it doesn’t just produce a smile, but the desire to make someone else smile too.  DoubleTree by Hilton is known for their warmth and comfort, and they know that the best way to have a positive travel experience is to put out what you want to get back, because Nice Travels.

I think Nice Travels is going to be my new motto!

the cookie

To show and celebrate that “niceness” does travel, Doubletree by Hilton will identify, share and reward niceness through innovative, real-time social listening; a new interactive #NiceTravels online photo mosaic; and online and on-the-ground giveaways – starting 4/28 in New York City with 20,000 free cookies. 

Cookies will be handed out in pairs of two – encouraging passersby to keep one and share one with someone else as an act of kindness. How fun will it be to have a cookie and give a cookie. Plus, have you had those cookies? We LOVE them! Those are actually my hands holding some of those famous cookies before my family ate them all! Don’t worry, I was able to have one too!

Here is how you can get in on the fun: Snap a picture capturing the everyday kindness that you encounter and share it across Instagram and Twitter using #NiceTravels and #ContestEntry or directly at, for the chance to win prizes like a free one-night stay or a tin of cookies! All of the photos shared come together online at to form an interactive mosaic in the form of a cookie, because niceness starts with a warm chocolate chip cookie at DoubleTree by Hilton. Then you can search within the mosaic to find your own #NiceTravels photos and catch a glimpse of the acts of kindness that they may have inspired. The awesome contest is open through May 25, 2016. 

How do you encourage paying it forward in your life and with your family?

Heather Reese
the authorHeather Reese
Heather Delaney Reese is the storyteller and photographer behind the lifestyle and family travel blog, It's a Lovely Life®! For the past decade, she has vacationed over 150 days a year with her family. She is a vegan, and loves being by the water, spending time with her children, husband, 2 Shih Tzus and Cat.


  • A cookie would totally make my day! I completely believe in paying it forward.

  • This cookie idea is brilliant. I love the idea of paying it forward… we never know what could be going on in someone else’s life so it’s never a bad thing to try and make them smile. I’m excited to see what else DoubleTree has planned for this campaign!


  • Nice definitely does Travel! Go Doubletree for getting Nice moving… Let’s all follow their lead!

  • I stayed at a Hilton in the past and they’ve actually gave me those cookies before! Such a nice thought and it made my day!

  • So nice to read this ‘feel good’ post and be reminded to pay kindness forward. Handing out cookies in NYC is a nice thing for Hilton to do. Nice travels, even on the internet.

  • I love paying it forward! That’s neat that they handed out the cookies. I love it when I can pay it forward. Even if it’s something simple, it matters!

  • This is a great idea. I love to make people happy with an unexpected kindness. Everyone likes cookies.

  • This is a great way to celebrate National Pay it Forward day. I love the cookies.

  • This is a great campaign by Hilton! it’s so true that a little act can change someone’s whole day around. I know I have had people in front of me at the drive-thru pay for my coffee and that would inspire me to do the same for the person behind me. It’s so fun to see pay-it-forward in action! 🙂

Comments are closed.